Most banks have special offers for students. Railcards, iPods, digital cameras and so on are all regularly given away as free gifts. More importantly, you might be able to get an interest-free overdraft and low-interest credit card, although you should be wary about getting too far into debt.
As you move towards graduation, there may be other facilities available such as personal loans and mortgages to help you get on the property ladder.
The offers change all the time, so it's simply a case of seeing what's out there at the time that you're opening your account.